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Our corporate values
Our Mission
‘We are committed to achieving the best economic performance in a socially and environmentally responsible manner to the entire satisfaction of all our stakeholders for sustainable development’
Our values
The following values that guide us daily emanate from our philosophy:
- The customer is our employer;
- Work is the only source of wealth, self-fulfillment and corporate growth;
- Courtesy, humility, learning and information ensure personal development;
- Equity ensures social cohesion and progress;
- Common sense commands decision making by consensus;
- Time invested in learning is most rewarding;
- Innovation drives progress.
Experience is the sum total of our past errors. While unintentional mistakes will be considered as learning opportunities, repeated errors that jeopardize the common interest will be considered as misconduct; and no employee shall be excused for acts that are contrary to our core principles and values.
Social Objectives
- Raise savings to nurture investments
- Providing sound financing resources(ST, MT, LT)
- Promoting a new breed of entrepreneurs
- Promoting Equity Financing
- Promoting Micro Finance Institutions
- Building African capacities and creating awareness
- Bridging the gap between informal and formal sectors
- Generating wealth, triggering economic growth, creating jobs and fighting efficiently against poverty.
Our signature
The Pact with success. These four words summarise our philosophy of action. Our relationship with our customer is much more than a mere provision of services. Our banking units add a unique touch of affection and confer a great sense of responsibility to this relationship. The handshake is therefore a translation of the mutually benefical relationship we offer our customers. We are our customers’ pact with success through the smart funding and expertise we provide them for the transformation of their dreams into concrete success. We support our customers in the fulfilment of their public service mission and thereby give an impetus to the economy. Together we shape our destinies.
Our vision
En puisant dans les cultures africaines pour définir notre identité, nous avons voulu tracer la voie d’un développement endogène. Le destin de l’Afrique est une pâte à modeler entre les mains des fils et filles d’Afrique.
Our philosophy of action
We enact our philosophy by offering our customers a pact with success. We are therefore passionate about always putting the interest and success of our customer first. We understand that our steady long term growth and satisfaction are direct results of customer satisfaction and success. That is why “We put our customer’s interest first.”